Comparing SMS to MMS Texts

how do text alerts work

How is a basic SMS Text Alert built?

What are the Advantages of SMS texts?

Is it worth upgrading to MMS texts?

Aside from allowing unlimited characters in a single message, MMS texts can also include .jpg /.png /.gif images, an .mp3 audio clip or an .mp4 video/audio file. (File size limit currently 500KB) All text is loaded as a .txt file, and additional media can be added to enhance basic messaging.

Customizing targeted text messages:

  • Short or long-term outreach goals?
  • Use SMS or MMS texts?
  • Formal or informal tone?
  • What response scripts are needed?
  • Which demographics/geographic areas?
  • Where do we source targeted data?